After writing about the importance of email marketing for a real estate agent and describing the stages of the buyer's journey, I will now describe some metrics that the agent can use to measure the results of email campaigns.Read this post
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In this article I explain the stages that a lead interested in buying a property usually passes through, and how the email campaigns can be used in each stage.Read this post
We evaluated Casafari, a software that allows the user to search all the properties listed on real estate web portals, and wrote this article with relevant information about it and about the website, as well as reasons why we recommend the software.Read this post
This article includes the opinions of two real estate consultants who work in Portugal about the exclusivity clause in a brokerage contract. It also includes a few complementary legal aspects that realtors should know about this clause.Read this post
This article defines the brokerage contract and explains legal aspects, specially regarding the realtor's compensation. It also includes recent decisions from Courts of Appeal regarding this topic.Read this post
This article describes briefly how to create awareness about your real estate website through content marketing, and which formats can be efficient for that purpose.Read this post
This article explains the clear advantages for realtors of using email for marketing campaigns. It also explains how to use this powerful tool in an effective manner.Read this post
This article explains the process of acquiring a property in Portugal in a comprehensive and brief manner. It also mentions and explains the most important taxes that the buyer must pay during and after this acquisition.Read this post
This article highlights and summarizes some important aspects of the book “Angariar para Vender”, written by Massimo Forte. These aspects are related to particularities of the real estate market.Read this post
The article explains how the realtor can improve his career by slightly changing his marketing campaigns and brings other tendencies in the current real estate market.Read this post